Market Research


Desktop Market Research is the collection and analysis of published data that is available through a variety of resources including databases, publications and websites. It provides details on the market structure, economic and political trends, potential strategic alliances, competitors, trade associations, government departments and basic trading terms in selected countries and regions.

In-market Research encompasses a market visit to a nominated state or country to follow up contacts made during the desktop phase of the research.

In-market research provides the client with a filtered and pre-screened group of contacts for follow up and helps confirm the findings of the desktop research.

   
 
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